NowyStyl
Kusch+Co - SOHOS by Nowy Styl - Rohde & Grahl
NowyStyl is one of the leading European manufacturers of office furniture and seating solutions, specializing in designing and furnishing inspiring workspaces. The company was founded in 1992 by brothers Adam and Jerzy Krzanowski in Poland and has since developed into a globally operating group.
Core Competencies and Philosophy:
- Comprehensive Product Range: NowyStyl offers a wide range of office furniture, including office swivel chairs, visitor chairs, soft seating (sofas, lounge chairs, modular systems), desks, workbenches, height-adjustable tables, storage furniture (cabinets, sideboards, containers), and partition systems. This allows them to furnish office spaces comfortably and functionally from A to Z.
- Ergonomics and Well-being: A central focus is on developing ergonomic solutions that promote users' well-being and productivity. Many products are designed for dynamic sitting and support a healthy posture.
- Quality and Design: NowyStyl values high-quality materials, precise craftsmanship, and appealing design. They also collaborate with renowned designers to create innovative and aesthetic products.
- Holistic Space Solutions: The company not only offers individual furniture pieces but also develops comprehensive concepts for designing work environments tailored to the specific needs of customers. This can also include project management, layout services, and even furniture disposal services.
- Sustainability and Social Responsibility: NowyStyl is strongly committed to sustainable practices. They are certified according to ISO 14001:2015 and have received awards for their commitment to sustainability and corporate social responsibility (CSR), such as the Platinum Medal from EcoVadis, ranking them among the top 1% of evaluated companies worldwide. They focus on resource-efficient production and environmentally friendly materials.
Company Structure and Reach:
- Global Player: NowyStyl delivers its products to over 70 countries and has an international sales network with branches in 17 countries (as of 2025).
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Brand Portfolio: In addition to the core brand "Nowy Styl," the group includes other specialized brands, such as:
- Kusch+Co: Known for excellent quality and unique furniture design, especially for airports, medical facilities, and public spaces.
- SOHOS by Nowy Styl: Offers a wide range of quality, ergonomic chairs with an attractive price-performance ratio, ideal for home offices, small offices, and start-ups.
- Rohde & Grahl: An established German brand (part of the NowyStyl group), known for its high-quality office swivel chairs and office furniture.
- Revenue and Employees: With a revenue of €306.7 million in 2024 and nearly 3,500 employees (end of 2024), NowyStyl is a significant player in the furniture industry.
- Production Sites: They operate modern production facilities, including an innovative office furniture factory in Jasło, Poland.
History and Development:
NowyStyl has grown from a small company with seven employees and three chair models in 1992 to one of the largest office furniture manufacturers in Europe. This was achieved through consistent development, strategic acquisitions (such as SITAG AG, Kusch+Co, Majencia), and a strong customer focus.
Overall, NowyStyl positions itself as a holistic provider of office furniture and workplace solutions, focusing on ergonomics and comfort as well as design, quality, and sustainability.